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Established in 1997, we offer direct marketing services across the UK and Globally covering the areas of call centre services, mailing and fulfilment and data provision. We have the flexibility to work on projects of all sizes from UK focused projects to European and Global campaigns.
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Good Telemarketing Works
12/02/08
Are you selling to other businesses? Do you need a constant stream of sales leads? Then telemarketing might be the answer for you. Five times the response of direct mail and email shots. Telemarketing is expensive on a cost per contact basis because of the labour costs involved. However, money is a relative commodity, isn't it? Telemarketing is expensive when compared to direct mail, for example, yet it is also extraordinarily effective.
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Telemarketing is Alive and Thriving
02/02/08
Isogon Marketing is a leading UK based business-to-business telemarketing organisation with experience of providing outsourced call centre solutions and tailored solutions on client site. We have established ourselves as a trusted voice in the outbound telemarketing market place through our care, dedication and attention to detail.
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Increase lead generation
26/01/08
Problem – Increase lead generation, re-enforce techniques and boost confidence Solution – Isogon Marketing Training Package VCS TIMELESS is a retail software vendor who supplies software and professional services to the speciality retail sector. VCS TIMELESS is an international operator with locations across Europe. , Their software solutions extend from head office to store.
They have a multi-channel approach to their marketing function, comprising industry exhibitions, publications, internet & SEO, direct marketing and so on. Their UK marketing department had utilised one of their members to undertake Telemarketing on a part time basis. The aim of this was to increase their presence in the UK, detect future projects, book appointments for the sales team and generally promote the VCS TIMELESS offering.
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Successful Lead Generation
22/01/08
Isogon Marketing is regularly achieving a 9 or 10% success rate for its call centre’s lead generation work and this is responsible for it’s recent expansion and new members of staff. This figure surpasses the Direct Marketing Association’s 6 – 7% rate that is deemed to signify a successful campaign.
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Outsource Telemarketing
15/01/08
Outsource Telemarketing to increase your company’s growth. Many marketers and sales managers have been put off telemarketing with a bad experience of an agency or in-housed managed campaign. The fear of negative press or falling foul of an ever-growing regulatory framework has also made some companies reluctant to utilise telemarketing.
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Telemarketing Job Surrey
04/01/08
Location: You will be based in Isogon Marketing’s call centre facility at Fairoaks Airport, Chobham. Objective: The main objective of the role is to call potential customers on behalf of our clients in order to achieve set outcomes as designated on each campaign. You will be asked to contact people of varying job functions and titles and as such adopt your approach and style accordingly. You will be expected to attend various training programmes and on occasion these will fall outside the normal working hours. The main purpose of your role will be to generate new business opportunities for our clients be this in the form of direct sales, appointments, leads, information requests and so forth.
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Effective telemarketing
16/03/08
Telemarketing Not Just about New Business Telemarketing can be an "extremely effective" tool for businesses looking to retain their customers, according to a marketing expert. Mark Swanson, director of business development for global telemarketing provider Tele Resources, has stated that using the channel for retention has become common due to its cost effectiveness and high response rate.
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