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Isogon Launches New Sports Marketing Division30/03/09 The Woking based Isogon Marketing Group is pleased to formally announce the launch of its new sports marketing division – IML Sports Marketing. The new division which has been run under the main Isogon banner for the last couple of years has been launched under its own brand from the start of 2009.  more
Business Generation in an Uncertain Climate | 30/03/09 A recent survey of the Fortune 500 companies found that organisations outsourcing outbound calls showed the largest earnings per share and higher growth rate as well as a higher average annual 10-year return to investors when compared even to in-house Telemarketing. Whilst growth may not be the highest priority for you in the current climate, new business development and acquisition certainly must continue. more | 
Help and advice with Telemarketing01/09/08 Telemarketing has numerous business benefits. It’s a great way of building prospect lists, increasing customer loyalty and winning sales and can be used successfully whether you are a large scale organisation or a small business with limited resources. Indeed, when telemarketing is employed correctly, it can deliver sales conversion rates much higher than the response rates typically achieved by direct mail. more | 
Outbound Demand Generation (Telemarketing)14/07/08 Increasingly larger companies are recognising the value of developing in-house telemarketing teams. However, most businesses lack the resources to conduct a reasonably sized project in a practical time scale, for example say, contacting a thousand companies on their purchasing intentions for a particular CAD software within two weeks. All too often telemarketing is carried out with stretched and sometimes inappropriate resources, such as using highly paid sales staff to gather leads, or a harassed secretary to cram in as many calls as possible in between other duties. more | 
Business to Business Outbound Telemarketing04/03/08 Business to Business Outbound Telemarketing Specialists. Established in 1997, we offer direct marketing services across the UK and Globally covering the areas of call centre services, mailing and fulfilment and data provision. We have the flexibility to work on projects of all sizes from UK focused projects to European and Global campaigns. more | 
Outbound telemarketing services22/02/08 Outbound Telemarketing works best with a clear proposition Like many companies you are probably under pressure. You have time to deliver and to close serious prospects but finding enough qualified prospects for your target market is where you struggle. You are looking, like most of us, for some extra fire power in the prospecting department. more
Quadnet – Case Study | 04/01/08 Tufael Ahmed, Marketing Director of Quadnet: We didn’t have the time or the expertise to drive people to seminars, meetings, our account management team or to build a pipeline of opportunities. As a result, we were looking for a telemarketing agency that would understand our company and our market sector, quickly. Our portfolio is complex and the market even more so. more
Telemarketing Case Study | 04/01/08 Tim McCue, from Panacea Workflow Systems, an enterprise management software solutions company based in Egham, explains how he found working with RKRM on a recent project: more |
